App monetization articles.
9 in-depth pieces, listed reverse chronologically. Every post follows the editorial standard: the problem, the mechanism, the evidence, the practical takeaway.

In-Game Advertising (IGA) vs. In-App Advertising: Intrinsic 3D Billboards, Viewability, and OpenRTB Signaling
Projecting a dynamically fetched programmatic ad creative onto a three-dimensional polygon mesh inside a 60 frames-per-second (FPS) rendering pipeline

App-to-Web and Web-to-App Monetization Flows: Custom Tabs, SFSafariViewController, and the GMA WebView API for Ads
When a mobile application routes an outbound user click or renders an internal editorial view inside an unconfigured system WebView (android.webkit.WebView

Monetizing Utility, Weather, and Non-Gaming Apps: High-Velocity Session Architecture
When a mobile weather, transit, or productivity application initializes its main activity, the median user session terminates within 28 to 42 seconds

Google Video Publisher Policies & OpenRTB plcmt Mastery: In-Stream, Accompanying Content, Interstitial, and Standalone
Misdeclaring the imp.video.plcmt attribute in an OpenRTB 2.6 bid request by setting a standalone outstream unit to 1 (In-Stream) instead of 4 (Standalone)

Prebid Mobile SDK Integration: Combining GMA Next-Gen SDK, OpenRTB S2S, and Custom Native Rendering
Unlike browser-based header bidding wrappers where Prebid.js dispatches dozens of concurrent XMLHttpRequests directly from the client device, the Prebid

App Store & Google Play Ad Policy Compliance: Preventing SDK Rejections and Account Bans
Automated static binary analysis and runtime behavioral sandboxes in Google Play Console and Apple App Store Connect inspect compiled .aab and .ipa archives

Maximizing Interstitial Ad Revenue Without Triggering Coalition for Better Ads Penalties
Chromium's built-in ad filtering engine evaluates page-level layout mutations, z-index overlays, and navigation listeners against strict behavioral

Mobile App Memory Management: Preventing WebView OOM Crashes from MRAID 3.0 and SHARC Creatives
When iOS terminates a foreground application via JetsamEvent with a per-process-limit exception, or Android throws a fatal java.lang.OutOfMemoryError inside

Designing High-Yield Rewarded Video Economies in Mobile Gaming and Web Without Cannibalizing IAP
Across free-to-play mobile games and freemium web applications, only 1.8% to 3.5% of monthly active users ever complete an in-app purchase (IAP), leaving
Keep reading.
The guides carry the reference material behind these posts: the definitive app-ads.txt guide and the SSP explainer are the place to start.
No fluff · sourced numbers · corrections logged